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第3次开课

开始:2019-03-04

截止:2019-06-14

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15/15周

成绩预发布时间 2019-06-13

期末考试截止时间 2019-06-12 23:55

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北京外国语大学
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话题4-思维拓展丨How narrowcasting works?

By 管洁颖 老师 2019-03-28 1424次浏览

Directions: describe how narrowcasting works and name three cable channels aimed at specific target audiences. Your answer may include the characteristics of the channels and the audiences.

Reference: Narrowcasting is the transmission of content aimed at specific audience segments. CNN targets news consumers; ESPN targets sports fans; and HBO targets viewers who would like to watch movies or TV series.

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